About

Tania has collaborated with some of the world’s iconic retail brands, working domestically and internationally.

An ability to create emotional connection is evident in the content she has written and directed; from showcasing her home city to establishing fashion credentials to creating awareness for niche organisations and her first screenplay was short-listed in a screen writing competition in NYC.

Her professional career has seen her operate in both private industry and the public sector, across myriad portfolios, where her unique approach to communications is due to her strength in combining creativity and brand with strategy. And it was consulting to the capital city council where she was instrumental in the launch of Adelaide’s first place brand.

As a creative director in retail advertising, Tania developed national creative campaigns for some of Australia’s largest retail brands. More recently as a creative consultant, she was successful in leading the evolution of marketing strategy; driving social connection for corporate and consumer communications through distinctive content in both digital and traditional media. .

She has art directed campaigns for David Jones in Paris, set creative direction for the premium designer range at MYER as a platform for Jennifer Hawkins and directed film content to position Spring Racing fashion. As a creative, she has produced work in Copenhagen, Stockholm, Finland and New Zealand. Her work has appeared on national free to air, across digital platforms and in both local and international premium publications.